Let’s face it: marketing isn’t pretty. Unlike the primary function of your business, the late nights you spend planning out a market strategy and advertising material don’t result in revenue—at least, not right away. Burn the midnight oil, and you’ll More…

GOING NUTS

When you’ve got a point to make, it’s oftentimes tempting to go a little off your rocker. Whether you use too many exclamation marks, threaten doom and destruction if a customer goes with a competitor’s product, or simply ramble, putting More…

WHAT’S THIS YEAR’S ‘GROUPON’?

Last year at the Superbowl, Groupon.com made history with a very controversial series of commercials. The pieces in question involved smarmy celebrities making light of world issues, such as dismissing Tibetan poverty in favor of their yummy fish curry. The More…

The Real Photoshop

Found this great photo on 9gag. For all you photoshop nuts out there you will appreciate this.

VIVA LA VEGITATION!

New to social media marketing? Or are you an old dog that’s been into Facebook since 2006? Whether you’re pro or no, it’s easy to forget the Internet’s true purpose: indexing fart jokes and scrolling through pages of hilarious cat More…

STRIKING BACK

When stagnation strikes, it’s time to go on the offense. You’ve got to look at it this way: there is an unlimited number of customers who need your services–your message just isn’t reaching their ears. So, how do you trumpet More…

BOOM, CRASH (AND OTHER SOUNDS OF DISASTER)

Look at it this way: nothing ventured, nothing gained, right? The truth about marketing is that while bold ideas move product, sometimes putting yourself out there isn’t enough. The best laid plans often come up short, and while you may More…

FUN WITH YOUR BUSINESS

Hey Internet marketing fans! Want a new hook to lure customers in by the hundreds? Entice them by offering a valuable commodity: fun. Yes, once upon a time, people logged into the Internet to have fun—not to pay bills, nor More…

THE POOPA ON SOPA

There’s a great big online war being waged, and we’re not talking the Twitter fight between Lady Gaga and Katy Perry (this time, anyways). In a rare collusion between Washington folks and Internet folks (yes, the two ARE mutually exclusive), More…

ADVERTISING ADVANTAGES (AND YOU)

Here’s the sitch: you’re standing at the start of a new marketing initiative, but you’re not sure how this works–how to get your message out in the most efficient manner as possible. Here are a few tips to consider as More…

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