DESPITE THE RECESSION, WE'VE MADE IT
Like Joan Crawford said in Mommie Dearest, times are tough. Surviving, let alone succeeding, is a difficult task, and we're here to toot our own horns a little and say we've made it. 36creative came into being during the recession, and while other businesses have been shuttering their operations, we're experiencing growth like never before.
Of course, we couldn't have done it without our exceptional clients and longtime friends. If we have one thing to say to other fresh organizations—and those looking for a little more security—is this: embrace technology. Change with the times. Look to new media and online spaces. Become a leader in your fiend by being better than the other guys, and then market the real skills your organization delivers.
Have a success story of your own? How is your company managing through the recession? Leave your comments below.
Until next time,
www.36creative.com
BOOSTING YOUR BROWSER: PART 1
Face it: it's the 21st century, a time when “computer” is synonymous with “Internet”. When you boot up, odds are your fingers already scrambling for the big blue “e” that is Internet Explorer, or you take comfort in the foxy ying-yang application-logo-thing Firefox has going on. Regardless, the Internet is your portal to the online world. Sadly, it's not always up to par.
No matter your poison, there are some things you can do to keep your browser running like the well-oiled machine it isn't. Keep everything up to date—run your updater and get the latest fixes. Staying current means you'll dodge the most malicious of viruses and malware that are designed to slip past older setups. Staying ahead of the patches also guarantees you'll have the best compatibility to view websites—meaning your faves won't come up jagged and piecemeal like a witch's nose.
To keep everything speedy, delete add-ons that you aren't using. That hot toolbar you downloaded from www.hilariouslyobscenecats.com may look flashy, but it's gulping precious memory cycles that slows down your speed. Likewise, clear your history and cache from time to time. You'll notice the browsing speed boost almost instantly.
Join us next time for a little one-on-one with some of the best browsers ever to grace your computer machine.
www.36design.com
DATING DISASTERS AND YOUR CLIENTELE
Happy Valentine's Day. On this very special episode of the 36design.com blog, I'd like to reflect on that all-so-sweet nectar of life: love.
Then I reconsidered. I stood back and remembered that not too long ago, we had the chance to talk about romantic misadventures from yesteryear. And I discovered that maybe I'm not the best writer to bring you happy tidings from the rampantly rambunctious realm of romance. In Valentines Days' past, old flames have: thrown meatloaf at me, poured beer on the kitchen floor of my apartment—intentionally—chucked my clothes out the window (yes, that does happen in real life), and stated that she was a wolf trapped in a woman's body before running off into the forest (oh how I wish I were joking).
But we're going to ignore all that. Let's talk about love in the context of marketing and advertising. Consumer adoration translates into loyalty, and that where the money is, ladies and gents. Car dealerships depend on love, as trust, for their bread and butter. Apple capitalizes on brand love with black turtlenecks and vanilla musical guests. Here's one ways to inspire love in your company: make yourself vulnerable. We talked recently about “apology advertising”. Being honest and up front about your strengths, and yes, the limits of your capabilities, humanizes you as an organization. That makes you lovable.
Now go eat some boxed chocolates and try not to embarrass yourself this Sunday. Many good tidings to you and yours!
HAPPY HOLIDAYS!
'Twas the night before Christmas
And all through the office
Not a creature was stirring, not even our boss is.
Our hard drives are stuffed to their maximum brim,
with photos of robots and ski slopes and gyms.
Our hands, they may cramp and our fingers could bleed
But our client's best wishes will always proceed
We code and we craft and we market real fine,
Happy holidays to all, and to all, brilliant design!
Welcome to our new look...
The team here has been working for some time to bring a new, more comprehensive, in-depth look into our studio.
So many times do we elaborate on the question; do you do more than websites? The answer; elaborated and then abridged; is yes. We started this endeavor concentrating only on the print, concept, and consultation side of things. Only when we realized that we had talent that wasn't being fully utilized, a world of opportunity, and an open door into a new facet of our industry did we start designing and creating websites.
Anyway, check out our new work, our offerings, and our team. We are excited to bring you this updated version of a never changing vision: to provide you with unbeatable service, winning design, working ideas, and passionate/educated direction for your business. Thanks for checking us out.
